Barclays Center is headed in a new direction.

Brooklyn’s largest arena, has formed the Brooklyn Sports & Entertainment Advisory Board, a group of nearly 30 top sports, entertainment, and media industry executives and entertainment personalities.

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The Advisory Board, created by Brett Yormark, CEO of Barclays Center, and Charlie Walk, Executive Vice President of Republic Records at Universal Music Group, will contribute to the programming strategy and direction for Barclays Center, the new re-touched Nassau Coliseum, and future venues.

In addition to sharing their overall expertise, the Advisory Board members will be part of the planning for many upcoming major Barclays Center events, including NBA All-Star 2015, the ACC Men’s Basketball Tournament and the 2016 NCAA Men’s Basketball Tournament.

The new Advisory Board members include:

  • Keith Bloomfield, President of Forbes Family Trust
  • Scott Borchetta, President & CEO, Big Machine Label Group
  • Scooter Braun, Founder SB Projects
  • Nick Cannon, Actor, Host of NBC’s “America’s Got Talent”
  • Craig Carton, Radio Personality, WFAN Radio
  • Jonathan Cohen, Booker, The Tonight Show
  • Stephen Espinoza, EVP & General Manager, Showtime Sports

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  • Jason Flom, CEO, Lava Records
  • Desiree Gruber, TV Producer, Full Picture
  • Rich Graziano, President & General Manager, WPIX-TV
  • Ken Levitan, Founder & Co-President, Vector Management
  • David Levy, President, Turner
  • Monte Lipman, Chairman & CEO, Republic Records
  • Bob McLynn, Co-Founder, Crush Management
  • Sean McManus, Chairman, CBS Sports
  • Chris Oliviero, EVP Programming, CBS Radio
  • Rosie Perez, Actress, Host of ABC’s “The View”
  • George Pyne, Sports Business Executive
  • Ryan Schinman, CEO, Platinum Rye Entertainment
  • John Varvatos, Luxury Fashion Designer

“The creation of the Barclays Center Sports & Entertainment Advisory Board enables a diversified group of specialists in their fields to drive entrepreneurial ideas and concepts into the Barclays Center platform,” said Charlie Walk, Co-Chair of the Advisory Board. “Our goal is to further enhance consumer experiences, as well as to bring new concepts and partners to the forefront of modern day live entertainment.” 

The elite group held their first meeting earlier today.